Founder and Owner of Primepeak AG, a swiss-based Consulting and Investment Company that helps Organizations to achieve profitable Growth.

Over 20 years as consultant with renowned consulting boutiques. Proven track record in transforming businesses and improving EBIT substantially. High performance team leadership.

Entrepreneur with Profit & Loss experience. 10 years+ in various board and advisory board roles.

Profound knowledge of several industries, especially business models and challenges in pharma/retail, design/luxury, manufacturing and services.

Long standing expertise in Strategy, Transformation Management and Marketing/Sales/Pricing.

Patrick Pfäffli holds a Master degree of the University of Bern (lic.rer.pol).